Photo credit: Avianca, Gol, and Viva team up to create Abra, a transnational airline group. Flickr / Edgar Jiménez
Abra, the new holding company planned by Colombia’s Avianca and Brazil’s Gol, would knit together South America in what Copa CEO called a spider web (although he said he’s not too concerned about it). In this week’s episode, Edward “Ned” Russell and Madhu Unnikrishnan take a look at what the new transnational company could look like and why Copa is doing well. And then they blame Alanis Morrissete for ruining the word “ironic.”
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