Jet Fuel Frenzy
Jet Fuel Frenzy
Skift Take
Jet fuel has surged past $4 per gallon, pushing Q1 costs sharply higher for U.S. airlines. Yet demand remains strong, fares are rising, and new revenue streams – from loyalty programs to premium seating – are helping carriers offset the spike. As we explain in this week’s feature story, airlines are running a high-stakes race: can revenues keep pace with soaring fuel costs, or will the balance tip as we head into Q2?
Issue Overview
Jet fuel has surged past $4 per gallon, pushing Q1 costs sharply higher for U.S. airlines. Yet demand remains strong, fares are rising, and new revenue streams – from loyalty programs to premium seating – are helping carriers offset the spike. As we explain in this week’s feature story, airlines are running a high-stakes race: can revenues keep pace with soaring fuel costs, or will the balance tip as we head into Q2?
