An illustration showing the Qantas kangaroo and dollar signs.
Asia-Pacific

Qantas: Hoping to Hop Higher

Asia-Pacific

Qantas: Hoping to Hop Higher

March 2026
40 min read
Gordon Smith and Jay Shabat
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Skift Take

Qantas is flying high again. Strong domestic demand, booming premium cabins, and a disciplined strategy have pushed the Australian flag carrier to a steady 11% annual margin. But management wants more – especially internationally. In this week’s feature story, we examine how the 'Flying Kangaroo' plans to make the leap.

Issue Overview

Qantas is flying high again. Strong domestic demand, booming premium cabins, and a disciplined strategy have pushed the Australian flag carrier to a steady 11% annual margin. But management wants more – especially internationally. In this week’s feature story, we examine how the 'Flying Kangaroo' plans to make the leap.