Qantas: Hoping to Hop Higher
Asia-Pacific
Qantas: Hoping to Hop Higher
Skift Take
Qantas is flying high again. Strong domestic demand, booming premium cabins, and a disciplined strategy have pushed the Australian flag carrier to a steady 11% annual margin. But management wants more – especially internationally. In this week’s feature story, we examine how the 'Flying Kangaroo' plans to make the leap.
Issue Overview
Qantas is flying high again. Strong domestic demand, booming premium cabins, and a disciplined strategy have pushed the Australian flag carrier to a steady 11% annual margin. But management wants more – especially internationally. In this week’s feature story, we examine how the 'Flying Kangaroo' plans to make the leap.