
Why JetBlue is Seeking Blue Skies
Skift Take
In a victory of sorts, JetBlue managed a slim Q4 profit. It wasn't a fantastic performance, but this reversed an operating loss in 2023’s fourth quarter. Might it mark the start of a much-needed turnaround? JetBlue delivered its earnings presentation a day before Frontier launched a new bid to buy Spirit. Will it consider a revised offer too? Or could JetBlue itself become an acquisition target? In this week's feature story we examine the latest ups and downs at New York's Hometown Airline.
Issue Overview
In a victory of sorts, JetBlue managed a slim Q4 profit. It wasn't a fantastic performance, but this reversed an operating loss in 2023’s fourth quarter. Might it mark the start of a much-needed turnaround? JetBlue delivered its earnings presentation a day before Frontier launched a new bid to buy Spirit. Will it consider a revised offer too? Or could JetBlue itself become an acquisition target? In this week's feature story we examine the latest ups and downs at New York's Hometown Airline.